tldr - powered by Generative AI

• OOH advertising is on the rise for startups and B2B companies as a creative and effective marketing strategy.
• Companies are shifting focus back to OOH advertising due to challenges with digital marketing like privacy regulations and ad-blocking.
• Brand recognition is a key benefit of OOH advertising, especially for B2B companies.
• OneScreen.ai helps companies target specific audiences through OOH ads using anonymized location data.
• ROI on OOH ads is harder to track compared to digital ads, but the impact on brand awareness can be significant.